Influencer Marketing 101
With Lucy Loveridge, Global Head of Talent at Gleam Futures & Lily Pebbles, Content Creator
Join us on Tuesday 24th September for a session on influencer marketing with Lucy Loveridge, Global Head of Talent at Gleam Futures and Content Creator, Lily Pebbles.
Lucy and Lily will be ‘myth-busting’ and demystifying what is a very fast-moving part of the media landscape. Covering topics such as authenticity and consumer scepticism, levels of investment necessary to make an impact, how to integrate into your marketing plans, what are the best ways to work with ‘influencers’ and, crucially, does influencer marketing really work?
This will be your chance to ask questions of Lucy, who has been operating in this space for 7 years, and Lily, who, before becoming a content creator, was a marketing manager for a beauty brand.
CEW Mentoring Event
“Influencer Marketing 101”
Tuesday 24th September
Good Housekeeping Institute
21-25 St Anne's Court
08:45-09:00 Registration and Networking
09:00-10:00 Presentation and Q&A
Online Booking only, Members only
Ticket Price £45 +VAT